AI Traffic in E‑Commerce: +1,200% and the Rise of GEO

AI Traffic in E‑Commerce: +1,200% and the Rise of GEO

1. Introduction Generative AI traffic (ChatGPT, Perplexity, Gemini…) to e‑commerce sites surged by +1,200 % between July 2024 and February 2025,…
AI optimization strategies: Google AI vs Copilot vs Perplexity vs ChatGPT

AI optimization strategies: Google AI vs Copilot vs Perplexity vs ChatGPT

Generative AIs like Google AI Overview, Perplexity, Bing Copilot, and ChatGPT are changing how people discover information online. Unlike traditional…
Google AI Overview is killing your traffic: full impact by industry

Google AI Overview is killing your traffic: full impact by industry

Google AI Overviews are causing websites to lose between 17% and 79% of their organic traffic, depending on the industry.…
Answer-first in GEO: get cited by ChatGPT and Google AI

Answer-first in GEO: get cited by ChatGPT and Google AI

“Answer-first”: 12.3% of queries show a snippet. Learn to calibrate length (40–60 words), structure and FAQ to earn AI citations…