Insights · Topic
Our analysis on AI visibility
What generative engines cite, how they choose, and what can actually be measured. Our analysis on visibility inside AI answers.
27 insights · In-depth pieces and short notes
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Featured article · July 29, 2026 · 10 min readGoogle's AI Overviews: what the browsing data really shows8% clicks with an AI Overview versus 15% without, measured on the real browsing of 900 people. What is affected, what is not, and what to do.Read →All insights on AI visibility and GEO
Newest firstSeptember 25, 2026 · 10 minWhat AI understands and says about your business, and how to check it
→September 22, 2026 · 10 minGet cited by ChatGPT and other AIs without buying links
→September 18, 2026 · 3 minGEO is 80% SEO: what the remaining 20% changes
→September 12, 2026 · 3 minClaude's AI text watermark: a signal, not proof
→September 10, 2026 · 3 minBeing cited in an AI summary: what the study really says
→September 10, 2026 · 12 minSearch and AI statistics in 2026: what the numbers actually say
→September 9, 2026 · 12 minMeasuring your AI visibility: what each tool actually sees
→September 6, 2026 · 12 minWhat search engine does ChatGPT use, and why it is no longer Bing
→September 6, 2026 · 11 minClaude's search engine runs on Brave: what it changes for getting cited
→July 30, 2026 · 3 minYour citations in Google's answers are already in Search Console
→July 30, 2026 · 3 minWhen an assistant gives false information about your business
→July 30, 2026 · 3 minAI crawlers do not inflate your traffic reports, they inflate your hosting bill
→July 30, 2026 · 3 minllms.txt: what the file does not do, and what the work behind it actually does
→July 30, 2026 · 8 minGEO, AEO, AIO, SXO, SGE: several acronyms for a single job
→July 30, 2026 · 3 minBlocking Google-Extended does not remove you from Google Search
→July 29, 2026 · 7 minOptimizing for answer engines: who measures what, and who measures nothing
→July 29, 2026 · 9 min360Brew: what LinkedIn's new ranking changes for your visibility
→July 29, 2026 · 9 minSynthetic persona: what research validates and what it does not
→July 29, 2026 · 11 minAnswer-first: structuring content to get cited by answer engines
→July 29, 2026 · 9 minGenerative AI and content marketing: what actually changed
→July 29, 2026 · 7 minChatGPT advertising: what is in place and what it decides
→July 29, 2026 · 8 minBusiness owners: should you let AI crawlers access your content?
→July 29, 2026 · 10 minFrom SEO to GEO: what large companies really change
→July 28, 2026 · 6 minSEO and GEO: what really differs between the two
→July 28, 2026 · 9 minManufacturers and B2B vendors: getting kept in an AI-generated shortlist
→July 28, 2026 · 7 minAI traffic in ecommerce: the percentage lies, the conversion speaks
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