Laurentians

The Laurentians web agency that puts your sales first

Our office is in Saint-Sauveur, in the Laurentians. We travel to you, from Boisbriand to Mont-Tremblant. One of the two partners stays responsible for your engagement from start to finish. We also have an office in Montreal, with the same team.

Meet us in Saint-Sauveur Your customers by area

The Laurentians region, from Mirabel to Mont-Tremblant. Base map: OpenStreetMap contributors.

The short answer

You can come and meet us at our office, at 121 avenue de l'Église, in Saint-Sauveur. Our starting prices are shown further down this page.

A region that attracts new residents

This growth can widen your customer base year after year.

Quebec's fourth-largest region by population

The Laurentians had 679,190 residents in 2025. From 2025 to 2030, their population is expected to grow by 3.3%, while Quebec's is expected to shrink by 0.5%.

Taking your place on Google now would probably cost you less than it will a few years from now.

Source: socioeconomic summary portrait of the Laurentians, ministère de l'Économie, de l'Innovation et de l'Énergie, based on data from the Institut de la statistique du Québec.

The areas we serve (though not exclusively)

The southern Laurentians include Saint-Jérôme, Mirabel, Blainville and Sainte-Thérèse. These towns have many local shops and services.
The Pays-d'en-Haut, where our office is, bring together ten municipalities: Estérel, Lac-des-Seize-Îles, Morin-Heights, Piedmont, Saint-Adolphe-d'Howard, Saint-Sauveur, Sainte-Adèle, Sainte-Anne-des-Lacs, Sainte-Marguerite-du-Lac-Masson and Wentworth-Nord.
The Tremblant area includes Mont-Tremblant, Sainte-Agathe-des-Monts, Val-David, Mont-Blanc and La Conception. Mont-Tremblant also draws visitors from Ontario and the United States.

Our office is in Saint-Sauveur.

We welcome you there by appointment.

Our address

Falia
121 avenue de l'Église
Saint-Sauveur, Quebec J0R 1R4
514 800-0739

Our number starts with 514: it is the same line for both our offices. From Montreal as from Sainte-Agathe-des-Monts, Highway 15 leads to Saint-Sauveur.

See the listing on Google Maps

When we come to you

Gabriel or Geneviève travels at no charge at the key moments of your engagement.

The first meeting takes place at your premises.
We hold a working session with your management team.
The mid-engagement review focuses on your return on investment.

Monthly reports and other follow-ups are held by video call, so that your budget goes to the work.

Commitment

Our commitment in the Laurentians

Since 2024, Falia has sponsored the Club de compétition Chantecler, in Sainte-Adèle, an initiative that reflects our wish to encourage young people and families in a healthy, active and accessible environment. This family mountain is a natural gathering place for our community. We are proud to contribute to its vitality.

A young skier from the Club de compétition Chantecler wears the Falia crest on their jacket

An adult and a child on their mountain bikes give a thumbs-up at the start of Roule à fond du Fonds Édouard Boivin

In 2025, Falia also took part in Roule à fond du Fonds Édouard Boivin, in Morin-Heights: an event deeply rooted in our Laurentians community in support of epilepsy, a cause close to our hearts because a member of our family lives with this condition.

Your customers do not search the same way everywhere in the region.

In the southern Laurentians, your customers often live in the region year-round. In the Pays-d'en-Haut and the Tremblant area, a good share of them are tourists or cottage owners.

The southern Laurentians: Saint-Jérôme, Mirabel, Blainville

Your customers live close to you and often want service quickly. What each new customer costs you matters a great deal.

Your Google Business Profile and how easy you are to reach often make the difference.

The Pays-d'en-Haut and the Tremblant area

High season drives demand up, for accommodation and restaurants as much as for construction, renovation and the professional services that support cottage owners and new residents.

Your real competitor is often a Montreal company that travels for the contract, or a booking platform.

Two ways of searching

Your neighbour in Sainte-Adèle searches for “mechanic open Saturday” without typing the name of the town, because the phone already knows where they are. The Montrealer who is planning a weekend and wants to rent a bike will type “bike rental Saint-Sauveur” on Wednesday evening, from Rosemont, on a computer.

For the first, your Google Business Profile has to appear in Google's map results (the three businesses shown at the top of the results). For the second, you need pages written for someone who is planning a visit.

SEO is prepared during the quiet months so that it pays off in high season.

SEO takes three to six months before it produces an effect. A seasonal business therefore gains from starting two seasons ahead of the one it is aiming for.

The calendar of a seasonal business

We use the slow months to prepare the pages that will rank on Google in the next peak period. Here is an example of the seasons of a tourist accommodation business in the Laurentians:

Period	What the inn is going through	What we publish in the meantime
Dec. to March	Weekends are fully booked, but half of the nights go through Booking, at a 15% commission.	Nothing new: we measure which pages brought direct bookings, to know which ones to redo.
April, May	Two months at 20% occupancy. It is the time to catch your breath and invest.	The pages for the fall colours season: late-September packages, hikes, table d'hôte.
June to Aug.	Families arrive, often for two or three nights.	The ski pages for December: packages, shuttle to the slopes, parking.
Sept., Oct.	Three very strong weekends, with visitors from Ontario and the northeastern United States.	The English version of the two pages that convert best.
November	The lull before ski season. Too late to influence December.	The summer pages for Saint-Jean-Baptiste Day, plus the Google Business Profile: winter hours, recent photos, rates.

After a year, the pages written six months ahead already rank when the season arrives, and every booking taken on the site rather than on Booking saves the commission.

The six-month rule

Count back six months from the first day of the season you are aiming for. A business that starts in November for the ski season often arrives too late for that winter.

Three examples

For the ski season, which starts in December, the work begins in June.
For summer, which starts on Saint-Jean-Baptiste Day, the work begins in January.
For the fall colours of late September, the work begins in April.

Paid advertising, for its part, can start or stop within a few days. It can therefore cover your first season while your SEO takes hold.

What we do

We offer four services. You will not necessarily need all four: on the first call, we look with you at which ones can help you.

Websites

We build sites that are fast and easy to edit. In the Laurentians, speed counts double: your customers often look for you on a phone, on a cellular network, on the road or on a job site. A slow page can be costly, whether you are a building contractor, an accountant or an innkeeper.

The details of the offer

Local SEO

SEO is won first on your site: the pages we write, their technical structure, the way Google crawls them and the links that point to you. The Google Business Profile comes on top of that and often brings the first calls: we choose your categories and we check that your contact details are the same everywhere.

Local SEO and Google Business Profile

Paid advertising

We manage your Google Ads and Meta Ads campaigns while watching the cost of each lead, with separate campaigns depending on who you are targeting: residents of the region, the companies and organizations that buy your services, or visitors who are planning their stay.

Our approach to advertising

Pages for Google and AI (SEO and GEO)

We write your pages and we publish them at the right time of year. When a buyer asks ChatGPT, Gemini or Claude to name suppliers in the region, your business can appear in the answer or be missing from it. We check what these AI tools say about you.

Our insights

Who does the work

Gabriel Gervais and Geneviève Cyr are Falia's two partners. The partner who takes on your engagement stays responsible for it, with our stable team and our regular collaborators. We limit our growth engagements to sixteen at a time, so that each partner follows their own engagements personally.

Gabriel Gervais

Partner · Strategy, advertising and measurement

It is almost always Gabriel who takes your first call and carries out your audit. He builds the strategy from your growth goal: where to put your budget, which market to test and how to tie each lead to a real sale in your CRM. He mostly leads the engagements Generate demand and growth, Optimize the profitability of your digital campaigns and Develop a new market. With Geneviève, he also works on search engine optimization (SEO), AI visibility (GEO) and conversion (CRO). The sales from a Google Ads or Meta Ads campaign depend on the page that receives the click. His analyses mostly cover marketing strategy, paid advertising and measurement.

Geneviève Cyr

Partner · Web development, SEO and GEO

Geneviève is the one who puts the strategy of your engagement into action. She takes charge of all our web development projects: Shopify, WordPress and the new ways of building a site with AI. She leads our team of developers and translates your business needs into technical language. She leads your search engine optimization (SEO), your visibility in AI answers (GEO) and the conversion of your site (CRO). Her work is at the heart of the goals Strengthen your visibility in AI answers, Attract customers with SEO and AI and Improve your site's conversion. With Gabriel, she also prepares the landing pages for your advertising campaigns. Her analyses mostly cover SEO, AI visibility and web design.

The growth of our clients in the Laurentians

Here are two cases, one in the Pays-d'en-Haut and the other in the southern Laurentians. We do not name these clients: in a region of this size, a result with figures identifies a business as surely as its name.

Independent hotel in the Pays-d'en-Haut (Sainte-Adèle)

About thirty rooms, in Sainte-Adèle, with a clientele split between residents of the region and Montrealers who come up for the weekend.

The client prefers not to be named: in a market this size, its direct competitors are fifteen minutes down the road.

The starting point

In January 2025, the hotel showed up on its own name and on nothing else. Queries such as “hotel Sainte-Adèle” and “Laurentians weekend getaway” brought up the big booking platforms, which then took their commission on every night sold.

What was done

One page per season rather than one page per room, because search follows the skiing, the fall colours and the summer.
The Google Business Profile taken back in hand: real hours, dated photos, answers to reviews, weekly posts in high season.
Pages aimed at each seasonal peak (CRO/SEO), rather than a single “our rooms” page.
A direct, transparent booking path (CRO), which shows the saving compared with Booking.

+74%

in annual organic leads and traffic

+31%

net increase in commission-free sales

−9 points

share taken by the booking platforms

Period: From January 2025 to December 2025, twelve full months. Measurement: Organic traffic measured in Google Analytics 4, direct bookings counted in the hotel's booking engine, the platforms' share calculated on total nights sold.

General contractor in the southern Laurentians (Saint-Jérôme)

Based in Saint-Jérôme, a team of twelve.

The client prefers not to be named: it would rather not reveal that organic acquisition replaced buying expensive leads.

The starting point

In March 2025, the company was buying leads from a middleman, at a price that rose every year, and its site produced almost no direct enquiries.

What was done

Answer-first pages that deal with customers' objection on price (GEO/CRO).
Contradictory Google listings fixed: three different addresses were circulating on the web.
Content written around the questions asked at quote time, rather than around the trade's keywords.
Measurement tied to the CRM to calculate the cost of a closed sale rather than of a click.

×2.4

direct project enquiries

−38%

cost per sale (CPA)

7 months

before buying leads from outside stopped

Period: From March 2025 to March 2026. Measurement: Number of signed quotes, profitability calculated on the agency's fees.

What our engagements cost

Here are our starting prices, so that you know them before the first call.

The engagement	The price	Who it is for
The marketing consultation	$595	You want to know where to put your budget: a partner advises you for 90 minutes.
The SEO engagement	from $1,600 a month	Your customers look for you on Google, but they find your competitors.
Advertising management	from $1,195 a month in fees	You need customers this season, without waiting for your SEO.
Webmaster services	from $65 a month	You have a site and nobody to look after it.

The price of a website is worked out project by project. Our article on what a website costs in Quebec presents the price ranges of the Quebec market and how to read a quote.

Who it is for

Is your situation a fit for Falia?

Who we work with

An engagement requires seven conditions, including a minimum budget. For every situation we turn down, we say who is better placed.

See the conditions →

Owners and entrepreneurs

You have nobody in house to run marketing, and no time to micromanage it yourself. You approve the business direction, we handle the execution.

What we do for you →

Marketing teams

Your team is in place, but you are missing a specific expertise or the hands to move forward? We fit in naturally to get your projects unstuck.

How we fit in →

Questions from business owners in the Laurentians

Can you come and meet us at our business?

Yes. Gabriel or Geneviève travels anywhere in the region at no charge, at the key moments of your engagement. Monthly follow-ups are held by video call.

Can an SMB in Sainte-Agathe rank ahead of Montreal companies on Google?

Often, yes, when the search names Sainte-Agathe or a neighbouring town: you have fewer competitors there than in Montreal. We work on these local searches first, then on the broader ones.

Do you need a bilingual website in the Laurentians?

It depends on your customers. A business in the Pays-d'en-Haut or the Tremblant area may welcome English-speaking customers from Montreal, Ontario and the northeastern United States: an English version can then pay for itself quickly. A business that mostly serves customers from the region often does not need one. The Charter of the French Language also requires that French be at least equivalent: your English version cannot be more complete than the French one.

How long before it pays off?

Your Google Business Profile can start bringing you calls after a few weeks. For the pages of your site, it often takes 3 to 6 months before you see your rankings move. Stable results generally take 6 to 12 months.

Do you also serve businesses in Saint-Jérôme, Blainville and Mirabel?

Yes. In the southern Laurentians, your customers often live close to you: your Google Business Profile and how easy you are to reach then matter a great deal.

Is your business in Laval? See our SEO agency in Laval page. Elsewhere in the province, see our SEO agency in Quebec page.

One of the two partners answers you: call, video or the Saint-Sauveur office

Let's have a coffee in Saint-Sauveur

One of the two partners answers within one business day. We can meet in Saint-Sauveur, at your office or on a call, whichever suits you.