Your goals · AI visibility
Strengthen your visibility in AI answers
Your customers put more and more of their questions to ChatGPT, Gemini, Claude or Copilot. We work so that your business is part of their answers, in your markets and in your languages.
The 30-minute call with a partner is free.
We are proud to contribute to our clients' success.
What we often hear
Does this sound like you?
- “ChatGPT never mentions my business.”
- “My competitors show up in Google's AI summaries, we don't.”
- “I'm told my site isn't ready for AI, without anyone explaining what that means.”
The work
We start with a 90-day AI visibility sprint.
Here is what we do during those 90 days.
Diagnose your AI visibility
We check what the AIs say about you and your competitors, query by query, market by market.
Write content the AIs can cite
We rewrite your most important pages with clear definitions and direct answers, which the engines can pick up as they are.
Add structured data
We add the markup (code your visitors never see) that helps machines understand your pages.
Strengthen your credibility on the right sources
We strengthen your presence on the sites where the AIs go looking for their information.
Open your site to AI crawlers
We allow the AI crawlers in and publish an llms.txt file (a summary of your site meant for AIs). We also check that your pages can be read without JavaScript (the code that animates some pages), because those crawlers do not always run it.
Track your citations
We track your citations, the share of answers where you appear and the quality of the traffic that arrives from AI, on your commercial queries.
What has changed
More and more searches end without a click.
For twenty years, your site spoke to humans and was ranked by a search engine. Today, your customer often puts the question to an AI: they read its summary and visit only the sources it cites.
We build your presence in those answers with content the AIs can pick up word for word, clear definitions, structured data and credibility on the sites the AIs consult. Visibility in AI also strengthens your organic search, because both reward the same thing: a clear, sourced and well-structured answer. The details of the method are on our GEO and AEO page.
What gets measured: citations, the share of answers where your business appears, your presence in Google's AI summaries and the quality of the traffic that arrives from AI. Tying a sale precisely to a conversation with an AI is not reliable yet.
Your markets
An answer engine does not give the same answer in Montreal and in Toronto.
Answer engines take into account the language of the question and the region. A business that is well cited in French in Quebec can be absent from the answers in English in Ontario.
- A diagnostic per market. We check what the AIs say about you, region by region.
- Adapted content. An answer written for the market you are aiming at can get cited, where a simple translation often goes unnoticed.
- Local sources. The AIs draw on different sources depending on the language. Being credible here is not always enough to be credible elsewhere.
90-day sprint
How the sprint unfolds
- 01
We carry out the diagnostic.
The diagnostic comes before any investment in media or development. The plan belongs to you, and that holds even if you stop there.
- 02
We move forward in steps.
The sprint moves forward in steps, with regular working sessions. The foundations come first, because they decide the speed of everything else.
- 03
We take stock.
The sprint ends on figures, a look back at what worked best and your decision.
- 04
We transfer the expertise to your teams.
The transfer of expertise is part of the sprint: you keep control, with or without us.
The investment
A flat-rate sprint
The sprint opens an engagement with no fixed duration. These 90 days can speed up your first citations, then visibility in AI is built month after month. On day 90, you decide what comes next, according to the results.
The sprint milestones
- Around week 2The diagnostic is delivered and presented.
- Around week 4The first parts are live: structured data, the llms.txt file and the first citable pages.
- Around day 45The mid-point review takes stock of each part, with the figures.
- Around day 75The decision meeting presents the road map for the next 90 days, as options.
- Day 90The report with figures covers your citations, your share of answers and the quality of the traffic that arrived from AI. You then decide what comes next.
90-day GEO sprint
From $7,500
This price covers the AI visibility diagnostic, 90 days of execution and a report with figures.
The sprint is delivered on your current platform, WordPress or Shopify included. The website managed with AI is not part of it: it is a separate project, offered from $12,000 for a full build or migration, or from $5,200 to lay its foundations.
Then: the monthly SEO and GEO engagement carries on from $1,600 a month. One engagement covers both.
Sprint starts are limited each month.
The framework
What the sprint includes and what it does not
What is included
- The AI visibility diagnostic: your citations and the share of answers where you appear, by commercial query and by market.
- The foundations: structured data, the llms.txt file and access for AI crawlers.
- Your most important pages, rewritten so the AIs can cite them.
- Reliable measurement: your sales connected to your CRM (your customer management software) and tracking installed server-side (on your server rather than in the browser, so more reliable).
- Continuous tracking of your citations.
- Regular working sessions.
What is not
- The website managed with AI and any redesign: those are separate projects.
- Content creation beyond the pages planned in the sprint.
- Work outside the agreed scope, from $175 an hour, estimated and approved before it starts.
- Day-to-day management of your advertising: it belongs to the Optimize the profitability of your digital campaigns engagement.
Who it is for
We work with B2B companies in technical markets, whose buyers research for a long time. We also work with B2C brands that want AI to recommend them to the general public rather than their competitors, as well as online stores whose products get compared.
Your site has to be in a state to take these changes. If it has become unmanageable, putting it back in order comes first.
Several brands, several domains or an unusual scope call for a custom agreement. The 30-minute call is there to work that out.
The conditions of the sprint
The clock. The 90 days start when access is handed over, not at signature. A delay on your side moves the calendar day for day. The agreed price stays the same as long as the agreed scope does not change.
Continuity. If you carry on after the report, we confirm the monthly rate with you, depending on the work to be done. What follows can still be ended on 30 days' notice.
The expertise involved
The areas of expertise that work together
Who it is for
Is your situation a fit for Falia?
Who we work with
An engagement requires seven conditions, including a minimum budget. For every situation we turn down, we say who is better placed.
See the conditions →Owners and entrepreneurs
You have nobody in house to run marketing, and no time to micromanage it yourself. You approve the business direction, we handle the execution.
What we do for you →Marketing teams
Your team is in place, but you are missing a specific expertise or the hands to move forward? We fit in naturally to get your projects unstuck.
How we fit in →Your questions
Frequently asked questions about visibility in AI
Do we have to choose between SEO and visibility in AI?
No. Visibility in AI (GEO) is added to SEO. Google remains the main source of enquiries today. Answer engines such as ChatGPT are taking up more and more room, and both are built on the same foundations.
Can visibility in AI really be measured?
In part. We track citations very well, along with the share of answers where your business appears and the traffic that arrives from AI. Tying a sale precisely to a conversation with an AI is not reliable yet.
How long before we see a change?
The first citations generally appear between 8 and 16 weeks. The timeline depends on your site's starting authority (the trust the engines already give it).
Does each market have to be worked separately?
Yes. The language of the question and the region it is asked from change the answers. A business that is well cited in French in Quebec can be absent from the answers in English elsewhere in Canada. The two are built separately.
Do I have to change my site?
No. The sprint is delivered on your current platform, WordPress or Shopify included. Moving to a website managed with AI can make you faster, but it is never a condition.
How does my site influence what AI says about me?
A great deal. AI crawlers do not always run complex code (JavaScript). If they cannot read your information easily, they may not cite you.
Do you also manage my advertising campaigns?
Not in this sprint. We can prepare what helps your automated campaigns learn: conversions that are measured properly, the real value of your sales, structured product data and clear exclusions. Day-to-day budget management belongs to the Optimize the profitability of your digital campaigns engagement.
Strengthen your visibility in AI answers
Your customers are already searching with AI (GEO)
One of the two partners answers within one business day. You get a straight read on your situation, and you decide what comes next.
Got it.
One of the two partners answers within one business day, at the address you just gave us.
