Use contact activity such as pages visited or form completions to trigger targeted marketing communications. Offer timely help and information that’s triggered by activity.
When a contact clicks through from your email campaign, see which pages they visit and when they return to your website.
Send an email, begin a nurture campaign, change a lead score, send a notification or even change a lifecycle stage; the marketing actions that you can use are open ended and we’re always looking at ways to make Active Campaign more powerful with new integrations.
We’d love to hear from your organization and give you recommendations on how you can use marketing automation to achieve core business goals.