Why is LinkedIn particularly beneficial for marketing activities?

With over 900 million users worldwide (LinkedIn Ads Blog, 2023), LinkedIn is a social media platform that can seamlessly integrate into your social media plan as part of your marketing strategy. In this article, discover what LinkedIn can bring to your B2B social network strategy. A Present and Engaged Community Unlike other social media platforms, […]

5 Google Shopping Strategies You Should Use

google shopping

Want to integrate Google Shopping campaigns into your advertising strategies? Here are 5 Google Shopping strategies you should use for a successful presence on this platform! Google Shopping According to HubSpot, the definition of Google Shopping is as follows: “Google Shopping ads are pay-per-click search engine ads that appear as a carousel of product images. […]

How to Create a Wikipedia Page for Your Business

page wikipedia

In today’s digital world, online reputation plays a crucial role in the success and credibility of businesses. Wikipedia, the largest and most popular online encyclopedia, offers companies a unique opportunity to present objective and verifiable information to a global audience. Our guide on how to create a Wikipedia page for your company can help you […]

6 Common Marketing Mistakes

Many companies often want to push ideas that may seem good in theory but are actually poor marketing practices. Here are 6 common digital marketing mistakes! These insights are inspired by the LinkedIn posts of Jay Grandmont. 1. Trying to Do Everything Having a clear strategic plan is crucial, and it involves avoiding the urge […]